ISSUE 01 · LAUNCHING SOON · 15-MINUTE READ
AI is arriving on the shop floor.
Fifteen minutes a week to stay ahead of it.
Setpoint is the weekly intelligence brief for controls, OT, and automation engineers navigating the AI wave. AI copilots, machine-learning runtimes, edge inference, generative code, predictive maintenance — all decoded, in fifteen minutes every Monday.
What the brief covers
What you get
A weekly brief for engineers who need to ship, not scroll.
Fifteen minutes, always.
A structured brief with three vendor updates, one deep-dive link, one tool of the week, one community signal, and one take. If it can't be read in a coffee break, it doesn't ship.
Independent.
Every vendor gets equal treatment. No favorites. No sponsor-preferred takes. The only allegiance is to the reader’s plant floor.
Practitioner-flavored.
Field-tested, not forum-sourced. Ladder, structured text, HMI scripting, fieldbus, real retrofits — the day-to-day stack of the working engineer, not the consultant’s slide deck.
Signal over news.
You don't need more news. You need someone who read the news, implemented the product, and has a view on whether it belongs on your plant floor. Get the take, skip the chore.
The brief
Edge inference · Computer vision
Predictive maintenance
PLC / SCADA / HMI ecosystems
OT cybersecurity
Why Setpoint exists.
The AI wave is arriving at the edge — PLCs, HMIs, SCADA, vision systems, predictive maintenance, generative programming assistants. Every major automation vendor and a long tail of startups are shipping new products every quarter.
No single publication covers this intersection for the working engineer. Trade publications are slow and promotional. YouTube influencers skew vendor-aligned. Vendor newsletters are obviously not neutral. Engineers end up stitching information together from fifty tabs every week.
Setpoint exists to do that stitching once a week, on your behalf, in fifteen minutes. Practitioner-flavored. Independent. Signal over news. If you are the engineer who has to actually deploy AI on the plant floor — not the analyst summarizing it from a conference deck — Setpoint is written for you.
Monday · 06:00 ET · Fifteen minutes
The next waveof factory automation is arriving whether you're ready or not.
Be the first to read Issue 01. Free forever.